Magnum's summer campaign will be focusing on moments of pleasure, and they have teamed up with Brendan Monroe to bring the project to life. In his signature style (with a subtle nod to the immediately recognizable shape of a Magnum ice cream bar), Brendan has painted a mural in Shoreditch, in London, and created a stunning series of posters that will be used in different markets around the world.
Read more about the collaboration at Creative Boom.
