French artist Emmanuel Romeuf created illustrations for Stella Artois' new animated campaign that invites fans to pour life back into the dinner experience. Their slogan invites everyone to Make Time for the Life Artois with a simple call to action, “Sign Off, Dine In, Bon Appetit.” The campaign recognizes that work life and home life have blended into one and honors meal time as an important way to savor life. For many, dinner has become another check on the to-do list, instead of a special moment to enjoy with those who matter most.
PRODUCTION: DRESS CODE NY
DIRECTOR: PEDRO PICCININI