We are happy to announce the inaugural collection in Pacsun's Pac Artist Network Series, featuring Los Angeles-based artist Kelly Malka!
We partnered Los Angeles-based artist Kelly Malka with Pacsun for the series, which is an extension of the Pacsun Collective and a testament to Pacsun's commitment to the arts.
Malka's exclusive collection showcases vibrant and playful illustrations of iconic landmarks in her LA hometown, bringing a fresh and lively touch to Pacsun's fashion offerings. As a first-generation American, Malka's artistic style is deeply influenced by her Jewish Moroccan heritage, adding a rich cultural dimension to her work. "I'm thrilled to be partnering with Pacsun and ATRBUTE on this project," says Malka. "It's an incredible opportunity to share my art with a wider audience and celebrate the beauty of Los Angeles through fashion."
"The Pacsun Artist Network Series is a celebration of emerging creative talents in fashion and art, which are core pillars of Pacsun," Richard Cox, VP of Men's and Global Partnerships at Pacsun. "Working with artists like Kelly Malka allows us to bring innovative designs to our community and beyond, as an extension of our Pacsun Collective, the community-based creative group that helps to co-create our brand."
Pacsun's Artist Network Series follows the success of Pacsun's 2024 Festival Campaign, which highlighted young musical talent and their original music, with Pacsun assisting in the creation of music videos for their songs, showcasing their commitment to music as another core brand pillar.
This initiative marks a significant step in connecting artistic talent with the fashion world, offering a unique platform for talented artists to showcase their work and connect with a young, fashion-forward audience. Pacsun is committed to supporting emerging artists and bringing their unique visions to the forefront of fashion, and the series will continue to feature diverse voices from various backgrounds.
