Zork created an immersive audio-visual experience for the Salomon Speedcross 3, highlighting the shoe's rugged wilderness essence. She skillfully combined VJ, CG, and MR techniques to capture the untamed spirit of the Speedcross 3 amidst molten lava flows and majestic summits. Enhanced by bespoke soundscapes and dynamic lighting, the shoe seamlessly blends with the volcanic terrain, revealing its wild and unrestrained character. Through this powerful fusion of elements, the Speedcross 3’s unique allure emerges fully, inviting audiences on an exhilarating journey into nature's raw power.
Client: Salomon
Agency: Output
Exhibition Locations: Shanghai Xin Tian Di & Beijing Taikoo Li Sanlitun